One of Our Apps
Better Driving Theory
Helping leaners on their way to passing their driving theory test
The project
What does an already massively over saturated market need? Yet another driving theory app! We saw that the top grossing apps in the App and Play Store were and are still Driving Theory apps every year for the last 8 years, so we thought we would throw our hat in the ring.
The work
Shocked by how bad the UX is of the most popular driving theory app on the market (which permanently maintains it's spot as the most popular driving theory app on the market because it is already the most popular driving theory app on the market - a fatal flaw in the App Store listings #1 spot). We built a Duo Lingo inspired modern learning experience with the basics you would expect from a modern app: clean UI, light/dark mode, clear progression, guided Learning Path, summarised bite size content flash cards, underpinned by a spaced repetition algorithm to help the learning stick.
The outcome
A best in class app, with 96% pass rate and 4.8 average App Store rating. We just need more people to find it....